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Tips & advices
Everything about meta-tags
What are meta tags?
meta tags are similar to standard HTML tags. However, there is one big difference: You have to insert all meta tags between the <head> </head> tags on your page(s). Meta tags are used primarily to include information about a document. The meta tags will be invisible to your site's visitors, but will be seen by browsers and search engines.
For the search engines
Several of the major search engines make use of the meta Keywords tag, and virtually all of them make use of the Description tag. These tags help the search engine spider determine the content of your web site so that it can be indexed properly.
This is what they look like:
<meta name="keywords" content="adult site traffic, marketing, promotion, seo" />
<meta name="description" content="Adult Traffic Booster - adult traffic & web marketing services!" />
You can also instruct the search engine robot/spider how to index your site using the robots meta Tag. This is what it looks like:
<meta name="robots" content="noindex,nofollow" />
What the tag above does is tell the spider not to index the page that it appears on, and not to follow the links on that page. Here's a complete list of attributes for the robot's tag:
index - the default, the page is added to the search engine database
noindex - the page is not added to the search engine database
nofollow - the spider doesn't follow the links on that page
none - same as "noindex, nofollow"
To use any of these attributes simply replace the "noindex, nofollow" text in the example above with whatever you want to use. If you need to use more than one attribute, seperate them with a comma.
Have you ever seen a page that automatically refreshes to another URL after a few seconds? Did you ever wondered how it was done? I'll tell you. The page made use of one of the http-equiv meta Tags to automatically "pull" you to a different page after a few seconds. Here's what the code looks like:
<meta http-equiv="refresh" content="1"; url="newpage.html" />
The value of content denotes how many seconds will pass before the new page is called for. If you want it to happen as soon as a person hits that page, then set the value to "0".
If you want to prevent a page being saved in your visitor's cache you can do so by inserting the following two tags:
<meta HTTP-EQUIV="expires" CONTENT="0" />
<meta HTTP-EQUIV="Pragma" CONTENT="no-cache" />
Why would you want a page not to be cached? If your site is updated frequently and you always want your visitors to see the newest content/changes, or if you want to ensure that a new banner is loaded each time from your server when a page is accessed, you'll want to use the two tags above.
A quick note here on banner caching: In addition to using the two tags above, you'll want to append random numbers at the end of the tag calling the image. The ad serving software that I use, Spinbox, does this for me.
Rating your content
By using the rating meta tag on your site, you can specify the appropriateness of your web site for kids. The tag looks like this:
<meta name="rating" content="general" />
In addition to the general rating, you can use three others: They are:
- 14 years
Below I've listed several other popular tags that you may have seen around the web.
The generator meta tag is used to specify what program was used to create your web site. Many HTML editing tools automatically insert this so that a company can gauge their market penetration. The tag looks like this:
<meta name="generator" content="program name and version" />
The author tag is used to identify the author of a page. Simply replace "author's name" with your name or email address:
<meta name="author" content="author's name" />
The copyright tag identifies the individual or company that holds the copyright to a particular page. This is what it looks like:
<meta name="copyright" content="This page is copyright © Adult Traffic Booster." />
If you are looking for a quick way to generate meta Keywords & Description tags try our Meta-tag generator